In my experience RR are the most comfy and friendly car I have ever owned and at same time I always felt like I am sitting on a ticking bomb.
What desertdude is explaining the fact, but after your first year of ownership and few bad bites you will graduate to that level of ownership experience when you can differentiate between real and honest LR professional and just greedy monkeys.
What Danny shared is based on lot of greedy monkey experience touting around the market and LR name, esp RR name become too notorious because of those greedy workshops. They made this judgement that everyone who own RR is a big shot and if they rip them for couple of thousand then it's acceptable in their business dictionary. I have even come to hear from one of such greedy mechanic - that you drive RR and looking for a bargain.....!
Ticking bomb was the beep of EAS - Beep beep beep - I still remember it clearly and it used to be the most haunting beep of my life, that while driving all of sudden three beeps can turn your ride in to limping beast running at 60 kmph. After couple of attempts, I finally gave up on EAS and switch to solid springs (softer version) and enjoyed my RR thoroughly.
Like desertdude mentioned, I also agree that in newer version RR have improved much better on their EAS build quality and reliability. I also tasted Arnott ballons that comes about the same price and last forever in one of my close friend car, who is still driving the same RR without any haunting EAS beeps with best ride comfort.
The second best thing of RR after comfort is the seating position that shows you almost every nook and corner of the road with almost zero blindspot - some seriously amazing design done by LR guys, much better than Porsche, BMW and Merc in similar league.
As I owned my RR, I happen to realize that they are very easy to work on many DIY things like changing oil, filters, spark plugs and other basic maintenance that if you just have an honest mechanic, he wouldn't charge you fortune for same jobs as compare to LC, Patrol or any other Japanese 4x4.
For ride comfort explanation, all I can say that I drove that RR to Salalah and while coming back due to some rush, I drove 1600 kms in 12 hours non-stop, with just fuel top-up break every 400 kms.