Al Futtaim Automall

Al-Futtaim Honda, part of the Automotive Division of Al-Futtaim Group, is the sole distributor for Honda vehicles, motorcycles, marine engines, power products and parts. Recognised as one of the largest independent Honda distribution companies in the world, Al-Futtaim Honda is supported by a network of 10 modern showrooms and 11 aftersales facilities located across the UAE. The flagship Honda Dubai Festival City showroom was officially confirmed by Honda as the largest Honda showroom in the world. The distributorship was previously associated with the local name of Trading Enterprises. While the Trading Enterprises name still remains the legal entity name, the Honda distributorship/dealership is now associated with the Al-Futtaim name in the UAE.